Social Responsibility

O bag Social Responsibility

As a responsible UK company we consider the environment very carefully.  We aim to reuse all packaging where we can and dispose of any waste in the most environmentally friendly manner.  Please take a look at the following website for any helpful advice -

O bag within Italy

In 2017, O bag launched its eco-friendly “CLOSE THE CIRCLE” operation, which consists in collecting, recycling and correctly disposing of O bag bodies in XL Extralight Material®. In this way, the company once again confirms its concern for the environment.

The new edition of “CLOSE THE CIRCLE” is part of a larger SUSTAINABILITY programme begun by O bag in 2018.
The project is currently active in Italian O bag stores subscribing to the scheme, but the long term aim is to extend the operation to all countries where the brand is present.

The aims of the project are:

  1. to involve its customers in a “social” project they can be part of by handing their used bag bodies in at a store to be given a second life as puzzle-mats for children in Mozambique
  2. to support the non-profit Progetto Mozambico
  3. to dispose of the waste from this second process in a responsible, eco-sustainable way

Fur free

Fur free fashion

Starting from its F/W 2016-17 collection, O bag decided to promote fashion that is not only innovative, but also sustainable and ethical, by completely abolishing animal fur from its collections. This truly significant decision has seen fur abandoned in favour of high quality faux fur. In cooperation with LAV (Anti-Vivisection League). the company has subscribed to the Fur Free Retailer Program developed by the Fur Free Alliance, an international coalition of more than 40 organizations working to stop the farming of animals for fur. For more information about the Fur Free Retailer Program visit